Tiger Woods' first contract with Nike in 1996 was a five-year agreement worth $40 million. Since then, he has updated the contract four times. According to reports, Tiger's next contract came in 2001, which was double his initial contract amount. It was a five-year agreement, roughly worth $100 million.
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Tiger Woods, the golfer, is back. And the relationship between Nike and Tiger has never gone away. But that same relationship would have been severed in 2009 had the #metoo movement already been afoot at the time of Tiger's transgressions.Woods' highly publicized personal scandal, Nike lost approximately 105,000 customers. However, these losses were not gained by other brands as the negative publicity resulted in a net loss to the golfing industry, overall, of $7.5 million in profit.
How long is Tiger Woods contract with Nike
Tiger Woods-Nike contract details
After the second deal, Nike and Woods agreed to an eight-year deal that was worth between $20 and $40 million per year, Forbes reported.